INTERMEDIATED MODEL
03.5 / DELIVERY OPERATIONS
A digital channel that belongs to your restaurant.
Your menu, orders and customers in an owned presence connected to restaurant operations.

01 / OWNED CHANNEL
Your delivery channel should build your business.
Every direct order can strengthen the relationship between restaurant and customer. Delivery Caristeo organizes that presence without treating the digital channel as an isolated transaction.
The order happens today. The channel continues tomorrow.02 / WHO OWNS THE RELATIONSHIP?
Marketplaces can generate orders. An owned channel builds relationships.
Both channels can be part of a restaurant's strategy. The difference is where the customer relationship is formed.
OWNED CHANNEL
03 / DIGITAL PRESENCE
Your restaurant also needs to exist beyond the marketplace.
An owned page brings together the brand, restaurant information, menu and order entry. Access can use a personalized platform address or QR code; a custom domain depends on the selected offer.
- 01Brand
- 02Owned page
- 03Menu
- 04Categories
- 05Products
- 06Add-ons
- 07Order
Digital presence before the first item reaches the cart.
04 / CUSTOMER EXPERIENCE
From menu to order without losing the customer along the way.
The customer experience connects discovery, selection and customization to the order in a menu that preserves the restaurant brand.

- 01Menu
- 02Product
- 03Add-ons
- 04Cart
- 05Checkout
- 06Order
05 / ORDER FLOW
Every order enters an operation that needs to work.
The panel moves an order through clear states, from approval to completion, while respecting the customer's service mode.
Order management does not mean routing or owned logistics.- 01Order received
- 02Approval
- 03Preparing
- 04Ready
- 05Out for delivery / pickup
- 06Completed
06 / RESTAURANT EXPERIENCE
While the customer orders, operations stay organized.
Orders, status, products, menu, customers and reports belong to the operating side of the channel. The dashboard brings the queue, operations and restaurant financial view together.

- 01Orders
- 02Status
- 03Menu
- 04Products
- 05Customers
- 06Reports
07 / CONTINUITY
Orders pass. Customers remain.
When an order happens in the restaurant's channel, name, phone, delivery address and order history create direct context to serve and recognize returning customers.
An owned channel becomes more valuable when the customer returns.
The product also supports recurring orders as an optional flow. This extends continuity without presenting the platform as an advanced CRM or promising automated campaigns.
- 01Customer
- 02Orders
- 03History
- 04Direct contact
- 05Relationship
- 06New order
08 / CHANNEL OPERATION
From order to service in one flow.
Payment and service mode need to reach operations as part of the order, without confusing digital ordering with logistics management.
PAYMENT
Checkout supports Pix and cards; orders also represent payment-on-delivery options.
- 01Order
- 02Checkout
- 03Payment
- 04Confirmation
- 05Operation
SERVICE
Delivery and counter pickup are confirmed modes. The system organizes orders and status; it does not promise routing.
- Delivery
- Counter pickup
- Delivery areas
- Regional fees
09 / DIGITAL STRATEGY
Acquisition and relationships do not need to happen in the same channel.
Marketplaces and an owned channel serve different purposes. Strategy matures when the restaurant understands the role of each.
ACQUISITION
Marketplaces can expand discovery and generate new orders.RELATIONSHIP
The owned channel keeps brand, order and customer in direct contact.10 / COMPLETE VIEW
A cycle, not an isolated transaction.
Delivery Caristeo connects the buying experience to operations and returns the flow to the customer, creating a channel that can continue after delivery.
- 01Customer
- 02Menu
- 03Order
- 04Payment
- 05Operation
- 06Delivery / pickup
- 07Customer
- 08New order
For operations that want to build an owned presence.
The model serves different food-service formats without reducing the product to one cuisine category.
- 01Restaurants
- 02Burger restaurants
- 03Pizzerias
- 04Snack bars
- 05Cafés
- 06Food-service operations
DELIVERY CARISTEO / NEXT STEP
Make delivery a channel of your restaurant.
Sell directly, build relationships and operate your digital presence with Delivery Caristeo.