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Automotive industry / Pioneiro Aqui

15,000 partners connected. Customer support across the country.

Together with Pioneiro, we created two complementary channels to unite its nationwide network, standardize communication and support end customers wherever they are.

Pioneiro
15,000 partners
End customer
Nationwide coverage
01

The challenge

Pioneiro needed to communicate consistently with more than 15,000 retailers and representatives while giving end customers a reliable way to find support anywhere in Brazil.

02

The system

Pioneiro Aqui organizes the end-customer experience and connects each need to the nationwide network. The Pioneiro app serves as a direct channel for partners, centralizing catalog, warranty, events and brand communications.

03

What changed

Communication no longer depends on isolated initiatives. Partners receive a single brand reference and customers can find support more consistently, regardless of where they are in the country.

DELIVERED SCOPE

Pioneiro Aqui

  1. 01Pioneiro Aqui for end customers
  2. 02App for partner retailers
  3. 03Standardized nationwide communication

Nationwide reach

More than 15,000 partner locations across Brazil.

The app brings this network closer to Pioneiro by combining product information, warranty, events and ways to find distributors and resellers.

  • Technical catalog
  • Digital warranty
  • Distributors and resellers

App in operation

Pioneiro's tools on mobile.

The app organizes catalog, warranty, trade shows, events and reseller relationships in an experience aligned with the brand's nationwide presence.

View on the App Store
Pioneiro app presentation with digital catalog and warranty.
01Pioneiro app
Pioneiro app with access to catalog, warranty, events and resellers.
02Network tools
Pioneiro app highlighting the digital warranty certificate.
03Digital warranty
Pioneiro Aqui website for finding resellers by state and city.
04Pioneiro Aqui — web
NEXT CASE

NEXT / CARISTEO TECNOLOGIA

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