Circular economy & education / Universidade iWrc

Accessible digital learning for the people moving recycling forward.
We completely rebuilt iWrc's learning platform and created the Universidade iWrc app to expand access to training across the recycling sector.
The challenge
iWrc supports people working in recycling across different countries and realities. Beyond rebuilding the technology, we needed to create an experience that could spark interest and guide people with different levels of education and digital familiarity.
The system
We reorganized journeys, navigation and content around video and clear learning paths. The app and web platform guide each person from course discovery through progress and certification, with access in three languages.
What changed
Learning no longer depends on prior familiarity with digital platforms. iWrc can provide a clearer experience that teaches people how to use the product itself and access content about safety, rights and the circular economy.
DELIVERED SCOPE
Universidade iWrc
- 01Learning platform rebuild
- 02Universidade iWrc app
- 03Video, learning paths and multilingual access
Client reach
Based in the United States. Operating globally.
iWrc connects education, the circular economy and international organizations. Brands served by iWrc itself include Coca-Cola, Ambev, Johnson & Johnson and HP.
- Coca-Cola
- Ambev
- Johnson & Johnson
- HP
Product in operation
Learning that travels with the people transforming recycling.
Universidade iWrc brings free courses, learning paths, progress and certificates into a mobile experience available in Portuguese, Spanish and English.
View on the App Store



